Official says luxury travelers keep numbers high

Aspen could see higher hotel and lodging occupancy despite political and economic uncertainty that some experts said earlier this year has kept many travelers home.

Aspen hotel and lodging occupancy is pacing 9% higher over the winter months than last year, according to DestiMetrics data released by the Aspen Chamber Resort Association on Sept. 30. ACRA Vice President of Destination Marketing Eliza Voss chalked up the trend to Aspen's allure to luxury travelers, whom she said in a Monday Aspen City Council meeting are continuing to travel despite national uncertainties.

"So Aspen as a destination is sort of strategically positioned to continue to benefit from that luxury travel experience," Voss told council.

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Photo: Aspen on a cold, winter day.
Tamara Susa/The Aspen Times archives